- Google’s evolving ad tools and search features
- Companies like Poonawalla Fincorp and Currys leveraging AI
- AI’s influence on influencer marketing and small businesses
I’m seeing AI popping up in so many areas of marketing lately. It’s really changing how we approach things across the board.
We’re seeing it in the big places, like Google’s new ad tools and search features, which are clearly being shaped by AI. Then there are companies like Poonawalla Fincorp and Currys who are actively using AI for both their marketing efforts and to help with compliance.
Beyond the big players, AI is also making waves in more specific areas. It’s impacting influencer marketing, changing how campaigns are planned and executed. And for small businesses, AI is proving to be a valuable tool for boosting efficiency.
How do you think AI will continue to reshape marketing in the coming year?
