I’ve been digging into the current state of AI in email marketing, and the buzz doesn’t always match reality. Practical Ecommerce suggests AI’s impact is still more theoretical than practical for email marketers right now.
What I learned:
- Some leaders are pivoting to “heritage marketing,” per mkbn.mk.co.kr.
- Blockchain.news highlights an “AI Marketing Bundle” with n8n automations.
- The bundle promises a potential 10x growth by “2026 Analysis”.
- TechBullion sees AI shifting marketing “From Search to Synthesis” via personal agents.
For those wanting to get ahead, explore AI tools cautiously. Focus on solutions that offer tangible benefits, but don’t overlook the value of traditional marketing approaches, especially if your brand has a rich history to leverage.
Now, I’m curious: What’s one area in your marketing strategy where you’re considering either doubling down on AI or returning to more traditional methods?