I’ve noticed a growing emphasis on ethics as AI becomes more common in marketing. The industry is starting to understand the importance of responsible AI implementation.
Here are the key things to keep in mind:
- Ethical considerations are becoming front and center.
- MeitY issued a framework for ethical AI governance.
- AI mishaps, like chatbots gone rogue, are happening.
- It’s not just about the tech itself.
- Building trust is essential.
The Big Insight: What’s really important here is ensuring that AI boosts, rather than hurts, the human side of marketing; it’s all about finding the right balance.
It’s clear that ethical AI implementation is now a critical part of marketing.