AI’s rapid integration into marketing is impossible to ignore right now.
What this means for you:
- Google introduced Pomelli for smaller businesses.
- Stagwell Inc. launched Agent Cloud to boost AI-driven marketing.
- Mondelez is investing US$40M in generative AI, aiming to cut marketing costs by as much as 50%.
But there are also some warnings: The ADWEEK AI Power List 2026 nominations are open, but some marketers are worried about AI reliability. Forrester predicts $10B in losses because some genAI buyers are less confident. Is AI living up to the hype in your experience?
