AI’s growing role in marketing is hard to ignore, with applications now spanning from content creation to commercial real estate.
The Myth: AI is just a futuristic buzzword that doesn’t have practical uses across diverse marketing functions.
The Reality: Content teams are using AI to boost workflow efficiency, and new AI-driven martech solutions are hitting the market. Even commercial real estate brokers like Ed Winslow are exploring AI and Proof Stacking to revamp their processes, with Winslow even hosting a workshop on the topic.
The truth is…
- AI is actively being integrated into content workflows.
- New martech powered by AI is being released.
- CRE brokers are exploring AI and Proof Stacking to transform their work.
Why this matters: The expansion of AI into areas like content and CRE shows how versatile and impactful it’s becoming for marketers across different specialties.