AI is making big moves in the marketing world, and it’s impacting everything from how products are photographed to how companies engage with customers. The changes are happening fast.
Here’s what’s driving the shift:
- Google launched “Photoshoot,” an AI-driven product photography feature on Pomelli.
- Unilever is teaming up with Google Cloud to ramp up AI use in both marketing and commerce.
- AI’s impact stretches across e-commerce, digital marketing, lead generation, and customer engagement.
- Investment is flowing into AI marketing platforms, with Kana securing $15 Million in seed funding.
The result? AI is reshaping marketing strategies and customer interactions, even to the point where some suggest AI chatbots could become the influencers of tomorrow.
The key lesson for you is to pay attention: AI-powered marketing isn’t just a fad; it looks like it’s here to stay.