I’ve been following how AI is quickly becoming a game-changer in marketing. We’re seeing predictions about “Agentic AI” by 2026, plus a flood of new AI platforms and tools hitting the market. Here’s what’s happening:
- AI is being used to generate ads.
- AI is being used to automate marketing tasks.
- AI is being used to personalize customer experiences.
The result is that companies are improving their ROAS across industries. Even sectors like healthcare and fashion are jumping on the AI bandwagon.
The key lesson? AI’s impact on marketing is undeniable.
