I’ve been keeping up with the buzz, and AI’s impact on marketing is impossible to ignore right now. From acquisitions to new branding methods, it’s all anyone is talking about.
Here’s the quick rundown:
- Salesforce acquired Qualified to boost their AI marketing.
- Vocodia and others are using AI for lead generation.
- Zambuki is focusing on AI branding for local businesses.
- Interact Marketing is raising concerns about unchecked AI content.
- Google’s “2026 AI Marketing Blueprint” helped Policybazaar increase policy bookings by 28% at a 23% lower cost, and Lenovo saw 73% purchase growth.
The big insight? AI is reshaping everything from search optimization to B2B campaigns, but CMOs need to lead with strategy and authenticity, not just chase the hype.
The rise of AI also means “100% human” could become a luxury label.
