so AI’s impact on marketing is impossible to ignore right now. From boosting B2B ROI to shaking up college marketing strategies, AI is making big waves. CMBI even bumped BIDU’s price target up 7% on March 2, thanks to AI’s growing role in marketing.
Here’s what I learned:
- FS Agency is rolling out AI-driven solutions.
- Ridge Marketing is introducing an AI Visibility Audit.
- Plurio secured $3.5 million to push Agentic AI in performance marketing.
- VCPlus is partnering with Monet Verse on an AI digital marketing venture.
- The Marketing Cloud is enhancing its AI-Enablement Platform Agent Cloud with new integrations.
If you’re wondering how to keep up, start exploring AI tools that can boost your marketing ROI. Look into AI audits to see where you can improve visibility. Also, keep an eye on how other agencies are integrating AI.
Now it’s your turn: What specific AI tools are you experimenting with in your marketing strategy?
