The marketing world is seeing AI evolve from a simple tool to a decision-making agent.
What this means for you:
- AI platforms are now launching with the power to drive marketing initiatives.
- Retailers like Riflessi in New York are using AI “digital twins” of their inventory.
- AI is starting to function as the operating system for marketing itself.
The shift suggests AI is not just assisting marketers, but becoming an active participant. It’s time to consider how these autonomous AI agents will reshape marketing strategies.
How will you adapt your marketing to incorporate AI agents?