so there’s a lot of hype about AI transforming marketing right now, but let’s break down what’s really happening.
- Iterable just launched its MCP Server to bring “agentic AI” into marketing.
- Almost 70% of marketing leaders believe agentic AI will be a game changer.
- Gemini 3 could boost marketing with new tools and workflows by 2026.
The industry is buzzing about AI discoverability, and everyone wants to launch an AI business solo. The big question is whether the tech can live up to the expectations. What’s your take on the AI hype?
