I’ve been keeping tabs on how AI is shaking things up, and things are moving fast. It looks like AI is set to “auto-pilot” marketing strategies across the board.
Here’s the quick rundown:
- Meta is exploring “auto-pilot” for digital strategies.
- Campaign Monitor launched AI guidance for email marketing.
- The Travel Marketing AI Summit is on the horizon.
- Google’s Ads Decoded aims to master AI marketing by 2026.
- Euka AI launched an AI platform for TikTok Shop affiliate marketing.
The big insight? Everyone’s racing to ethically harness AI, leading to new frameworks for agencies, plus a study found that 51% of marketing pros believe AI now matches human output quality.
It definitely feels like we’re at the start of a major shift.