AI is seriously shaking up marketing right now. I’m seeing AI tools pop up everywhere, from automation to personalization. Google even has a “2026 AI Marketing Blueprint” ready for brands.
What I learned:
- AI is being used for marketing automation and lead generation.
- AI is powering personalized marketing experiences.
- Going “100% human” in content might become a differentiator.
- Too many AI-sounding phrases can hurt email engagement.
How you can apply this: Don’t go all-in on AI without thinking about how real your marketing feels. While AI can boost efficiency, remember that authenticity still matters.
Now, what steps will you take to ensure your marketing stays authentic in the age of AI?