Word on the street is that AI is poised to transform marketing as we know it. Companies are actively integrating AI to refine everything from ad strategies to SEO.
Here are the key changes happening now:
- Treasure Data introduced a “Marketing Super Agent.”
- Optimove launched an “OptiGenie Agent.”
- Kolsquare acquired Storyclash.
- SALESmanago is planning major AI upgrades by 2026.
- AI is being used to personalize marketing efforts.
The Big Insight: What’s clear is that the industry is moving toward leveraging AI to not only personalize the customer experience, but also to automate and streamline marketing workflows. It looks like AI-powered marketing tools are becoming essential for staying competitive.
