There’s a lot of buzz around AI and how it’s reshaping marketing. Adobe’s planning to buy Semrush for $1.9 billion to boost its AI capabilities, and Core AI Holdings just launched Core Digital, an AI-driven digital marketing business. It seems everyone’s jumping on the AI bandwagon, launching tools for lead generation, affiliate marketing, and even to rewrite the rules of digital marketing.
Why it matters:
- Adobe’s $1.9 billion acquisition shows how serious big players are about AI.
- Core AI Holdings is betting big on AI-driven marketing with Core Digital.
- AI tools are popping up everywhere, promising to change how marketing is done.
It’s clear AI is not just a trend; it’s changing marketing strategies. We will likely see even more AI innovations and integrations in the near future.