I’ve been watching AI make bigger moves than ever in marketing. From Google’s launch of Pomelli AI for SMBs to Coca-Cola’s holiday AI push, the changes are real. AI is now touching almost every area, from ABM and SEO to content creation and even email marketing. Some think this is a new “golden age,” but others worry that we’re losing some of the magic in marketing.
What I learned:
- AI looks set to grow marketing budgets.
- Those who master AI tools will have an edge.
How you can apply this: Start small. Experiment with AI in one area—maybe SEO or content ideas. See what works, and scale up from there.
Now, what’s one marketing task you could hand over to AI this week?