AI is really changing marketing, affecting everything from how many people buy things (conversion rates) to how many people know about your brand (brand awareness). It’s becoming a key part of how we do things, influencing our plans and how we carry them out. These changes are big, and knowing how they work is important to stay ahead.
Here’s what we’re seeing:
- AI is changing conversion rates.
- AI is changing brand awareness.
Think about this: How can you use AI in your next campaign? How can it make your current plans better?
Next time, we’ll look at specific ways AI is used in marketing.
