I’m seeing AI really take center stage in marketing lately. It’s showing up in quite a few areas already.
- Playbooks are being developed for 2025 and beyond that heavily feature AI.
- Webinars are showcasing the capabilities of AI agents.
- Companies are starting to define and value specific skills related to AI for their marketing teams.
- We’re seeing a clear shift in how marketing strategies are being planned.
Did you know that companies are already creating playbooks for 2025 that are centered around AI?