I’ve noticed something interesting: AI isn’t just for the enterprise giants anymore. Small and medium-sized businesses (SMBs) are now jumping into AI marketing in a big way.
Here are the key takeaways:
- A LinkedIn study highlights the trend.
- 9 in 10 SMBs in India are using or planning to use AI tools.
- SMBs are allocating serious money to AI.
- 76% of SMBs are investing up to 50% of their marketing budgets in AI.
- AI tools are becoming more accessible.
The Big Insight: This shows AI is no longer a futuristic concept or a tool reserved for big corporations with huge budgets; it’s becoming a practical and affordable solution for SMBs looking to enhance their marketing efforts.
It seems AI is leveling the playing field in marketing.
