I’m seeing AI pop up in so many places in marketing. It’s really shaking things up across the board.
Here are a few ways AI is making a difference:
- Boosting ROI and brand awareness
- Changing how we price our services
- Even influencing how AI agents view our ads
AI is becoming a core part of our marketing toolkit. It’s not just a futuristic concept anymore; it’s here and impacting our daily work. We’re seeing it in concrete ways, from how we measure success to how we set our prices.
Beyond the immediate metrics like ROI and brand awareness, AI is also influencing more strategic aspects. It’s changing the very structure of how we think about pricing models for our services. And on the consumption side, it’s even affecting how our advertising is perceived by AI agents, which is a fascinating development. It’s clear that AI’s reach in marketing is broad and getting deeper.
How are you seeing AI transform your marketing efforts?