{"id":6876,"date":"2025-05-27T07:40:34","date_gmt":"2025-05-27T07:40:34","guid":{"rendered":"https:\/\/zebeh.com\/blog\/using-ai-in-marketing-checklist\/"},"modified":"2025-05-27T07:40:34","modified_gmt":"2025-05-27T07:40:34","slug":"using-ai-in-marketing-checklist","status":"publish","type":"post","link":"https:\/\/zebeh.com\/blog\/using-ai-in-marketing-checklist\/","title":{"rendered":"Using AI in Marketing: Checklist"},"content":{"rendered":"<p>I&#8217;m seeing AI pop up in so many places in marketing. It&#8217;s really shaking things up across the board.<br \/>\nHere are a few ways AI is making a difference:<\/p>\n<ul>\n<li>Boosting ROI and brand awareness<\/li>\n<li>Changing how we price our services<\/li>\n<li>Even influencing how AI agents view our ads<\/li>\n<\/ul>\n<p>AI is becoming a core part of our marketing toolkit. It&#8217;s not just a futuristic concept anymore; it&#8217;s here and impacting our daily work. We&#8217;re seeing it in concrete ways, from how we measure success to how we set our prices.<br \/>\nBeyond the immediate metrics like ROI and brand awareness, AI is also influencing more strategic aspects. It&#8217;s changing the very structure of how we think about pricing models for our services. And on the consumption side, it&#8217;s even affecting how our advertising is perceived by AI agents, which is a fascinating development. It&#8217;s clear that AI&#8217;s reach in marketing is broad and getting deeper.<br \/>\nHow are you seeing AI transform your marketing efforts?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m seeing AI pop up in so many places in marketing.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[41],"class_list":["post-6876","post","type-post","status-publish","format-standard","hentry","category-news","tag-ai-marketing"],"aioseo_notices":[],"acf":[],"_links":{"self":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/6876","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/comments?post=6876"}],"version-history":[{"count":0,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/6876\/revisions"}],"wp:attachment":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/media?parent=6876"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/categories?post=6876"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/tags?post=6876"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}