{"id":7296,"date":"2025-10-30T14:13:21","date_gmt":"2025-10-30T14:13:21","guid":{"rendered":"https:\/\/zebeh.com\/blog\/ai-in-marketing-new-courses-tools-and-concerns\/"},"modified":"2025-10-30T14:13:21","modified_gmt":"2025-10-30T14:13:21","slug":"ai-in-marketing-new-courses-tools-and-concerns","status":"publish","type":"post","link":"https:\/\/zebeh.com\/blog\/ai-in-marketing-new-courses-tools-and-concerns\/","title":{"rendered":"AI in Marketing: New Courses, Tools, and Concerns"},"content":{"rendered":"<p>I&#8217;ve been following the rapid changes in AI, and its impact on marketing is impossible to ignore. It&#8217;s shaking things up across the board, so here are the key takeaways.<\/p>\n<ul>\n<li>Wharton is launching an &#8220;AI in Marketing&#8221; course.<\/li>\n<li>AI is being used for ad creation, like the MESSI Platinum scent ad.<\/li>\n<li>Platforms such as dynares and Semrush One are using AI.<\/li>\n<li>Adobe GenStudio is adding new content production features.<\/li>\n<li>Some worry AI could mess up marketing budgets (&#8220;Diablo AI&#8221;).<\/li>\n<\/ul>\n<p>The big insight is that while AI offers exciting possibilities like &#8220;Marketing &#038; Advertising Democratization,&#8221; some brands are pushing back to maintain genuine customer connections, as noted by Palette. The Agentic Marketing Summit 2025 is worth watching to see where AI innovation takes us next.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;ve been following the rapid changes in AI, and its impact on marketing is impossible to ignore.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[312,329,328],"class_list":["post-7296","post","type-post","status-publish","format-standard","hentry","category-news","tag-ai-tools","tag-content-creation","tag-marketing-budgets"],"aioseo_notices":[],"acf":[],"_links":{"self":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7296","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/comments?post=7296"}],"version-history":[{"count":0,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7296\/revisions"}],"wp:attachment":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/media?parent=7296"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/categories?post=7296"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/tags?post=7296"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}