{"id":7327,"date":"2025-11-10T08:38:40","date_gmt":"2025-11-10T08:38:40","guid":{"rendered":"https:\/\/zebeh.com\/blog\/ai-authenticity-finding-the-human-connection\/"},"modified":"2025-11-10T08:38:40","modified_gmt":"2025-11-10T08:38:40","slug":"ai-authenticity-finding-the-human-connection","status":"publish","type":"post","link":"https:\/\/zebeh.com\/blog\/ai-authenticity-finding-the-human-connection\/","title":{"rendered":"AI Authenticity: Finding the Human Connection"},"content":{"rendered":"<p>There&#8217;s a growing conversation about how to make AI-driven marketing feel more human.<br \/>\n\u2192 Some marketers are talking about the &#8220;authenticity paradox,&#8221; especially as it relates to making healthcare marketing more relevant for physicians.<br \/>\n\u2192 Here\u2019s why it&#8217;s important:<\/p>\n<ul>\n<li>It addresses the need to balance AI&#8217;s capabilities with genuine human connection.<\/li>\n<li>It reflects a desire to move beyond just automation and efficiency.<\/li>\n<li>It highlights how companies like Bayer are rebuilding ad tech for the agentic era.<\/li>\n<\/ul>\n<p>\u2192 It seems the industry is actively seeking ways to ensure AI enhances, rather than replaces, human interaction. So, expect to see more strategies that prioritize authenticity in AI applications.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There&#8217;s a growing conversation about how to make AI-driven marketing feel more human.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[343,401,402],"class_list":["post-7327","post","type-post","status-publish","format-standard","hentry","category-news","tag-ai-in-marketing","tag-authenticity","tag-healthcare-marketing"],"aioseo_notices":[],"acf":[],"_links":{"self":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/comments?post=7327"}],"version-history":[{"count":0,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7327\/revisions"}],"wp:attachment":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/media?parent=7327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/categories?post=7327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/tags?post=7327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}