{"id":7372,"date":"2025-11-25T14:13:10","date_gmt":"2025-11-25T14:13:10","guid":{"rendered":"https:\/\/zebeh.com\/blog\/martechs-ai-infusion-what-you-need-to-know\/"},"modified":"2025-11-25T14:13:10","modified_gmt":"2025-11-25T14:13:10","slug":"martechs-ai-infusion-what-you-need-to-know","status":"publish","type":"post","link":"https:\/\/zebeh.com\/blog\/martechs-ai-infusion-what-you-need-to-know\/","title":{"rendered":"MarTech’s AI Infusion: What You Need To Know"},"content":{"rendered":"

AI is making big waves in marketing tech, and it’s time to get up to speed. Here\u2019s a quick rundown of what’s happening.<\/p>\n

Here’s what to keep an eye on:<\/p>\n

    \n
  1. Comviva’s MobiLytix\u00ae Real-Time Marketing Platform:<\/strong> It’s powered by GenAI.<\/li>\n
  2. Matador AI & Nissan USA:<\/strong> They’ve teamed up, with Matador AI becoming Nissan’s preferred partner.<\/li>\n
  3. AI Workshops:<\/strong> Keep an eye out for these, like the one mentioned in the Fayetteville Observer.<\/li>\n
  4. Streann Media:<\/strong> They\u2019re bringing AI-powered digital production to events like the World Legends Padel Tour Miami Finals.<\/li>\n
  5. Real-Time Customer Journeys:<\/strong> Note that only 18% of CMOs are really nailing AI-driven customer experiences, according to ET Edge Insights.<\/li>\n
  6. Kantar’s 2026 Forecast:<\/strong> AI is predicted to be a major marketing trend.<\/li>\n<\/ol>\n

    So, AI is definitely a hot topic in marketing, but adoption is still uneven. It will be interesting to see how these trends evolve through 2026.<\/p>\n","protected":false},"excerpt":{"rendered":"

    AI is making big waves in marketing tech, and it’s time to get up to speed.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[387,485,486,484],"class_list":["post-7372","post","type-post","status-publish","format-standard","hentry","category-news","tag-genai","tag-ai-trends","tag-marketing-platforms-2","tag-real-time-marketing"],"aioseo_notices":[],"acf":[],"_links":{"self":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/comments?post=7372"}],"version-history":[{"count":0,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7372\/revisions"}],"wp:attachment":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/media?parent=7372"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/categories?post=7372"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/tags?post=7372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}