{"id":7402,"date":"2025-12-05T14:13:44","date_gmt":"2025-12-05T14:13:44","guid":{"rendered":"https:\/\/zebeh.com\/blog\/ai-marketing-confusion-and-opportunity-abound\/"},"modified":"2025-12-05T14:13:44","modified_gmt":"2025-12-05T14:13:44","slug":"ai-marketing-confusion-and-opportunity-abound","status":"publish","type":"post","link":"https:\/\/zebeh.com\/blog\/ai-marketing-confusion-and-opportunity-abound\/","title":{"rendered":"AI Marketing: Confusion and Opportunity Abound"},"content":{"rendered":"

I’m seeing AI tools and applications pop up everywhere in marketing, but the landscape is definitely a mixed bag. It seems like some companies are jumping in headfirst, while others are still trying to figure out where to start.<\/p>\n

Here’s what I’ve been following:<\/p>\n

    \n
  1. Pushwoosh launched ManyMoney AI Marketing Copilot.<\/li>\n
  2. Thryv has an AI marketing tool for home services.<\/li>\n
  3. netpulse AG is using AI for SEO and Google Ads in Switzerland, while Tata Tea Agni is trying AI-powered storytelling for rural marketing.<\/li>\n<\/ol>\n

    The Results:
    \nDespite all the activity, Digiday reports that AI is confusing marketers. MarTech suggests that “thinking” will be what sets people apart in this new era. AccuraCast is planning a 2026 summit on AI, and Cro Metrics released 2026 AI and Marketing Predictions. Novac\u2019s MIGOTO AI even won a Silver Learning Award.<\/p>\n

    The key lesson: AI is prevalent, but critical thinking remains essential for marketers.<\/p>\n","protected":false},"excerpt":{"rendered":"

    I’m seeing AI tools and applications pop up everywhere in marketing, but the landscape is definitely a mixed bag.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[540,542,541],"class_list":["post-7402","post","type-post","status-publish","format-standard","hentry","category-news","tag-ai-copilot","tag-ai-predictions","tag-rural-marketing"],"aioseo_notices":[],"acf":[],"_links":{"self":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7402","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/comments?post=7402"}],"version-history":[{"count":0,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7402\/revisions"}],"wp:attachment":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/media?parent=7402"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/categories?post=7402"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/tags?post=7402"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}