{"id":7415,"date":"2025-12-09T20:29:11","date_gmt":"2025-12-09T20:29:11","guid":{"rendered":"https:\/\/zebeh.com\/blog\/ai-vs-humans-whats-shaping-marketing-now\/"},"modified":"2025-12-09T20:29:11","modified_gmt":"2025-12-09T20:29:11","slug":"ai-vs-humans-whats-shaping-marketing-now","status":"publish","type":"post","link":"https:\/\/zebeh.com\/blog\/ai-vs-humans-whats-shaping-marketing-now\/","title":{"rendered":"AI vs. Humans: What&#8217;s Shaping Marketing Now"},"content":{"rendered":"<p>so AI is seriously shaking up the marketing world right now, and everyone&#8217;s trying to keep up. It feels like every other headline is about some new AI tool or platform. Here\u2019s what&#8217;s happening:<\/p>\n<ul>\n<li>AI is being used for personalized marketing experiences.<\/li>\n<li>Companies are using AI to combat ad fraud, which can waste 12% of ad budgets.<\/li>\n<li>AI &#8220;twins&#8221; are emerging in influencer marketing.<\/li>\n<li>Netcore Cloud reports AI can boost retail conversions by 40%.<\/li>\n<li>Gartner is cautioning brands about &#8220;agentic AI browsers.&#8221;<\/li>\n<\/ul>\n<p>The big insight here is that even with all this AI innovation, experts like Gunjan Khetan stress that human storytelling remains crucial, so it&#8217;s not about replacing people but augmenting them. The next few years (2025 and 2026) will be interesting as we see how this balance plays out.<\/p>\n<p>Finding the right mix of AI and human creativity will be key.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>so AI is seriously shaking up the marketing world right now, and everyone&#8217;s trying to keep up.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[569,570,571],"class_list":["post-7415","post","type-post","status-publish","format-standard","hentry","category-news","tag-ai-twins","tag-ad-fraud","tag-human-storytelling"],"aioseo_notices":[],"acf":[],"_links":{"self":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/comments?post=7415"}],"version-history":[{"count":0,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7415\/revisions"}],"wp:attachment":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/media?parent=7415"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/categories?post=7415"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/tags?post=7415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}