{"id":7578,"date":"2026-02-03T08:38:45","date_gmt":"2026-02-03T08:38:45","guid":{"rendered":"https:\/\/zebeh.com\/blog\/ais-big-leap-how-its-changing-marketing\/"},"modified":"2026-02-03T08:38:45","modified_gmt":"2026-02-03T08:38:45","slug":"ais-big-leap-how-its-changing-marketing","status":"publish","type":"post","link":"https:\/\/zebeh.com\/blog\/ais-big-leap-how-its-changing-marketing\/","title":{"rendered":"AI&#8217;s Big Leap: How It&#8217;s Changing Marketing"},"content":{"rendered":"<p>I&#8217;ve been keeping tabs on how AI is shaking things up in marketing, and it&#8217;s clear we&#8217;re not just experimenting anymore. AI is being used to really understand what customers are saying, make content feel personal, and take over some of the repetitive tasks.<\/p>\n<p>Here are some key actions brands are taking:<\/p>\n<ul>\n<li>Investing heavily in AI marketing (e.g., Alibaba&#8217;s $431 million Lunar New Year spend).<\/li>\n<li>Launching new AI tools, like Curativity&#8217;s &#8220;Cracker&#8221; in India.<\/li>\n<li>Acquiring companies to improve AI marketing analytics (e.g., Amplitude).<\/li>\n<li>Relying on studies showing consumers trust brands that use AI.<\/li>\n<\/ul>\n<p>The result? AI is moving beyond a trend and becoming a fundamental part of how marketing works.<\/p>\n<p>The key lesson for you is to start thinking about how AI can fit into your marketing operations.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;ve been keeping tabs on how AI is shaking things up in marketing, and it&#8217;s clear we&#8217;re not just experimenting anymore.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46],"tags":[351,831,334],"class_list":["post-7578","post","type-post","status-publish","format-standard","hentry","category-news","tag-ai-marketing-2","tag-content-personalization-2","tag-marketing-automation"],"aioseo_notices":[],"acf":[],"_links":{"self":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/comments?post=7578"}],"version-history":[{"count":0,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/posts\/7578\/revisions"}],"wp:attachment":[{"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/media?parent=7578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/categories?post=7578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zebeh.com\/blog\/wp-json\/wp\/v2\/tags?post=7578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}