AI is the talk of the town, and it’s not just hype—big changes are already here. AirOps just scored $40 million to shake up marketing with AI, and companies like Payani Group and KnowYourMarket.ai are already showing off what AI can do.
- The Hurdles:
- Figuring out how to get real ROI from your AI investments.
- Migrating your DXP using AI effectively.
- Keeping up with new AI disclosure rules from YouTube, Instagram/Facebook, and TikTok.
- The Strategies:
- VaynerMedia APAC launched an AI platform for super-specific campaigns.
- Banzai bought Superblocks to help build AI websites.
- Dentsu thinks AI agents and emotional connections will be key by 11/07/2025.
My Take: With AI agent developers in high demand, now is the time to think about how AI can fit into your marketing strategy.
