We’re watching AI reshape not just marketing tasks, but also marketing leadership.
- Companies now want CMOs who get AI. Veeam tapped Allison Cerra as CMO to spearhead their AI growth.
- AI-focused leaders drive innovation. project44 brought in Brian Cooper as CMO to ramp up AI and marketing advancements.
- AI expertise is becoming a key leadership qualification. This shift shows AI’s impact goes beyond content creation, influencing who leads marketing.
Basically, AI is changing the game for CMOs. Expect more companies to seek leaders with AI expertise to guide their marketing strategies.
What skills do you think will be most important for marketing leaders in the age of AI?
