Word on the street is that Adobe is going all-in on AI, and their recent $1.9 billion acquisition tells you everything you need to know. Here’s what’s happening:
- The Big Buy: Adobe just acquired Semrush to amp up its AI marketing and SEO capabilities.
- AI is Everywhere: From SMS marketing to CMOs hitting KPIs, AI’s changing the game.
- Marketing to Machines: Some companies are even marketing directly to AI bots now.
- Leadership Push: Adobe is positioning itself to lead the way in AI-driven marketing.
What’s your take?
