I’ve been following how AI is becoming a major force in marketing, affecting everything from back-end processes to how we create content and engage with customers.
- Major Investments: Keep an eye on where the big money is going; Meta recently invested US$2B in AI startup Manus. US AI startups are projected to hit US$150B in funding by 2025.
- AI-Powered Tools: Explore how AI can boost your marketing efforts, from lead generation to content creation.
- Influencer Marketing: See how AI is being used to enhance influencer campaigns and digital marketing training.
- Pricing Strategies: Be careful with AI-driven pricing. Instacart faced issues for deceptive practices.
What’s your take?