I’ve been watching AI’s rapid integration into marketing, and it’s clear this tech is reshaping core functions. Several companies are launching AI-driven tools, and we’re seeing real results.
- Maverick Digital launched a suite for predictive analytics and programmatic advertising.
- TransUnion and Actable are reporting a 10% lift in predictive modeling.
- Unicommerce’s Convertway has a new bilingual AI voice agent called ‘Catalyst’ for e-commerce.
- Google, Meta, and Yahoo are pushing forward with AI agents in ads.
- Techmagnate is rolling out Agentic AI Digital Marketing Services.
My Take: AI optimization is no longer a futuristic concept; it’s happening now.
