I’ve been following how AI is changing marketing, and the latest news is a big shift. According to Gartner, 60% of brands will use agentic AI for customer engagement by 2026. Plus, 65% of marketing leaders think the CMO role will be redefined by 2028.
What this means for you:
- Start thinking about how AI agents can handle one-to-one customer interactions.
- Keep an eye on platforms like iFlytek’s AI marketing agent.
- Consider how AI will change the CMO role and optimize your team’s skills.
It’s time to start planning how you’ll integrate AI into your marketing strategies.