It feels like artificial intelligence is rapidly changing the marketing landscape, raising big questions about readiness. The short answer is: probably not fully.
- Oracle is infusing AI agents into sales, marketing, and service operations.
- C Com Digital has rolled out “synapse1,” an AI platform focused on boosting marketing ROI.
- “synapse1” also seeks to improve workflow automation.
- ElevenLabs secured $500M to further develop their AI voice technology.
Why this matters: The rise of AI in marketing signifies a shift in how strategies are developed and executed, so marketers need to quickly adapt and understand these new tools to stay competitive.
