I’ve been watching AI completely transform the marketing landscape recently. From new AI marketing teams to AI-driven strategies, it’s clear that artificial intelligence is having a big impact. It’s not just talk either; we’re seeing AI show up in some surprising places.
Here are a few key moves I’ve noticed:
- Microsoft is expanding its AI marketing team.
- PubMatic appointed a CMO to spearhead AI-driven growth.
- InnoVision Marketing Group created a Super Bowl commercial using AI.
The Results: AI is changing SEO with “Generative Engine Optimisation,” creating marketing visuals, and even impacting niche markets like spas and plastic surgery. Rauf Hameed is also using AI to transform SEO strategies. Trends suggest this will continue through 2026.
The key lesson: staying ahead means embracing AI across all marketing areas.
