so AI’s making big waves in marketing right now. From sprucing up Siri to new AI marketing services, everyone’s trying to figure out how to get AI into the mix. It looks like AI’s popping up all over, from video translation to CRM systems. Some companies are even experimenting with AI as a VP of Marketing.
Here’s what’s driving the AI boom:
- Apple hired a Google exec to amp up its AI marketing efforts.
- BRX rolled out CM.OSX, an AI marketing advisory service.
- Marketers are exploring AI tools for personalized marketing and social media.
The goal? To boost revenue, make customers happier, and keep up with all the changes in search and advertising.
The key lesson: AI’s not just a tool; it’s changing how marketing is done.
