I’m seeing a clear sign that AI skills are now essential for real estate marketers who want to stay ahead.
The Contenders
The Korea Real Estate Marketing Association just rolled out AI training for its members, which signals a big shift. Even smaller businesses are joining in, with Google aiming to provide them with an “AI marketing wingman”.
The Breakdown
Korea Real Estate Marketing Association: This move shows the association views AI training as a must-have for its members.
Google’s “AI Marketing Wingman”: This initiative suggests that smaller businesses can now access AI tools they might not have been able to afford previously.
The Verdict
Given these developments, it’s clear that AI knowledge is no longer just for large corporations; it’s becoming a basic requirement across the real estate marketing field.