Your buyers are sending agents. Will they recommend your brand?
Snowflake s CMO on how AI agents are changing who finds, trusts and chooses your brand.
Key points
- • Buyers are sending AI agents out ahead of them that have been tasked to read what you publish, compare you against the field, and hand the user a shortlist, often before that user lands on your site or talks to sales.
- • An article from Sponsored Your buyers are sending agents.
Source: Marketing Dive. This is an automatic extract of an article published by another outlet, not Zebeh's own reporting. Read the original for the full story and context.
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