Adidas and Gamefam, Poppi and Walmart Connect are winners for the 2026 Digiday Awards
News#Social Strategy••3 min read

Adidas and Gamefam, Poppi and Walmart Connect are winners for the 2026 Digiday Awards

Summary

The 2026 Digiday Awards winners reflect a media and marketing landscape in which cultural relevance, audience participation and measurable business impact increasingly go hand in hand. From immersive digital experiences to campaigns that turned social media conversations into product launches, this year’s honorees demonstrate how brands are finding new ways to earn attention. Their work [ ]

Key points

  • • Adidas and Gamefam, Poppi and Walmart Connect are winners for the 2026 Digiday Awards - Digiday Limited spots remain: Join us Dec.
  • • Together, the 2026 Digiday Awards winners reflect an industry focused not simply on reaching audiences but on engaging them, building cultural connections and driving measurable business results.
  • • Adidas and Gamefam won Best Partnership for illustrating how brands are rethinking audience engagement by meeting younger consumers in the environments where they already spend time.

Source: Digiday. This is an automatic extract of an article published by another outlet, not Zebeh's own reporting. Read the original for the full story and context.

Read the original on Digiday
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