
As Barbie stumbles, Mattel cuts forecast ahead of the holidays
When asked if he had a catchphrase or mission statement, CEO Roger Lynch on his first earnings call said, Oh give me a break, I just got here.
Key points
- • Dive Brief: Mattel reported net sales of $1.8 billion in Q3, up 4% year over year, according to a Thursday press release.
- • Dive Insight: Mattel has a Barbie problem. “Barbie is a priority, but the current performance is not where it needs to be,” Roger Lynch said in his first earnings call as CEO.
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