Google Ads Brand Lists Global Brand Library

Key points

• • 39,581 Articles as barry.schwartz Filed Under Google Ads Google updated its About brand settings for Search and Performance Max help document to clarify how to manage brands within your brand list.
• • I highlighted in red outline what Google added: Brand settings allow management of branded traffic using brand inclusions for Search campaigns or brand exclusions for Search and Performance Max campaigns.
• • If you request a localized brand and it remains "under review" or is unavailable for selection, search for and add the primary canonical brand name instead.