How to Make a Favicon: Modern Formats, Sizes, and Best Practices
A favicon is the compact visual identity of a website across browser tabs, saved links, search results, and installed web experiences. You do not need every icon format a generator offers. You do need the right assets for the surfaces your audience uses. Use a simplified vector icon for current browsers, plus a square raster...
Key points
- • How to Make a Favicon: Modern Formats, Sizes, and Best Practices | Martech Zone A favicon is the compact visual identity of a website across browser tabs, saved links, search results, and installed web experiences.
- • Use Correct HTML for a Modern Favicon Setup Place the following declarations in the document’s HTML head, including the home page.
- • The same current guidance lists BMP, GIF, ICO, PNG, JPEG, PPM, and TIFF as supported search favicon formats.
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