People Inc. Ramps Up Social Video as Google Traffic Fades
Its series The Intern, which features the InStyle staff, has become the template for new kind of format that has netted nearly 20 sponsors.
Key points
- • Less than two years later, The Intern has now run 15 seasons and more than 87 episodes, which have collectively drawn over 107 million views, according to InStyle parent company People Inc.
- • Cummings The Latest Newsletters ADWEEK Daily Your 5-minute morning advantage.
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