How to Measure AI Video Marketing Performance: Metrics That Matter

Marketing teams can produce video variations quickly, but a larger library of clips doesn't automatically improve...
News digest. Short automatic summaries of articles published by other outlets on search, AI and marketing. Every item names its source and links to the original. This is not Zebeh reporting. For our own articles, see Insights.

Marketing teams can produce video variations quickly, but a larger library of clips doesn't automatically improve...
Introducing MARKETING REBUILT, a practical guide to rebuilding B2B marketing with people and AI agents. Another...
Jonathan Berthold explains why bottom-of-funnel content is the lowest-lift experiment and how to sell leadership on...
I know I just reported on an unconfirmed Google Search ranking update from this past Saturday, October 24th. But I...
Google's John Mueller kind of downplayed the importance of the freshness of the Google Search Console page...
Google advertisers are struggling to agree on whether a specific local ad unit in Google Search is a Local Service...
Google is testing placing dotted underlined links in the sponsored results ad descriptions. When you click on them...
John Mueller's responded to a stalled indexing report and explained why SEOs may need to relax about indexing...
Google Ads said it will update its Child Sexual Abuse and Exploitation (CSAE) ads policy this coming January....
As agents go mainstream, some publishers are hoping that people will pay for content tailor-made for AI, not humans.
From Nike s turnaround setbacks to Chip Wilson s battle with Lululemon, the spookiest sights weren t found...
Wondering how to set up autonomous AI agents that complete work in the background without constant babysitting?...